Hello, I’m Katerina Gudkovskaya
Creative Direction
Brand Systems & Identity
Spatial & Interior Design
AI Visual Production
Design Strategy
Multidisciplinary Design Lead & Creative Director (Brand, Spatial, AI)
welcome!
Tools Collection 2026
tech stack
Adobe After Effects
Adobe Indesign
Adobe Illustrator
Adobe Photoshop
Tilda
Figma
Autodesk Autocad
AI tools: Higgsfield (image/video), Midjourney, GPT and etc.
3dsMax + Corona
Works
branding / spaces / stuff
Gals, space for events
Conceptualization, design, visualization, architectural supervision and conducting a photoshoot for public studio for spaces and photo/video shooting.
(2025)
Publika Bureau
Brand identity for Bureau Publika, a multidisciplinary design studio (branding, spatial, architecture). The visual concept centers on a stone muse — a symbol of the union between poetry, lyrical expression, and the physical world of construction and architecture. An intangible idea takes shape through a monumental, tangible form.
(2026)
Prometheus, AI studio
An inhouse AI production studio for brands, influencers, and businesses. Our team launched the project from scratch: from the website and basic pipelines to the first contracts.
(2026)
Closet Case store
Conceptualization, design, visualization for a multi-brand clothing store for a client from Dubai. The project is currently being implemented.
(2026)

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Bestia story
My independent accessory brand, built from scratch. I conceptualized the products themselves, found the suppliers, created the branding and website, shaped the brand’s voice, and designed a luxurious extra packaging.
(2024)

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Funera furniture
Funera is a plywood construction kit of 12 chairs, each one an interpretation of iconic forms. Legendary furniture pieces from various eras are reimagined, gaining a new, simplified, and distinctive reading. My master's graduation project and, at the same time, an experimental project with Weeee Studio.
(2019)
The Place, Performance Arts Center
Brand identity, website, marketing materials, spatial design, and creative supervision for the Center for Performance Art at Winzavod, Moscow. Also designed the navigation system for its permanent exhibition, "Code 369", dedicated to the Tree of Life, Kabbalistic teachings, and the self-exploration.
(2023)
Reflect, self-portrait studio
Brand identity, storefront design, entrance graphics, spatial design and creative supervision for a self-portrait studio with locations in Moscow, Milan, and Almaty. The studio offers a photographer-free experience, allowing visitors to capture self-portraits using only a mirror and a remote shutter. The logo is based on the Cyrillic letter "Ф", chosen as a symbol of symmetry and reflection.
(2026)
Lila (Leela), the Sacred Game
Leela is a spiritual self-reflection game inspired by ancient Indian philosophy. Through symbolic squares, players explore life patterns, inner obstacles, and personal growth rather than competition or winning.

I carefully reinterpreted the board of the ancient game of Leela through a contemporary lens, preserving its core sacred elements while introducing new, relevant meanings. Every illustration was created entirely by hand, with deep respect for the game’s spiritual heritage.
And the "Leela" became our new "Lila".
(2023)
Escher
Design, 3D visualization and architectural supervision of a two-level photo and video set interior inspired by the work of M. C. Escher. The space has no windows, so over 10 unique lighting setups were developed specifically for the project, using a variety of light sources.
(2022)
Anti-Crisis Management Fund
"From the ashes of crisis to financial well-being!" Branding for a company that helps clients navigate bankruptcy procedures for legal entities, individual entrepreneurs, and private individuals.
(2020)
AutoChina
Branding for a company that sources and imports cars from China for even the most unconventional client requests. The concept references the Chinese folding fan — as a symbol of status, and of the wind a car creates at high speed.
(2023)
Marshmallow for Kids
Concept and 3D visualization of a premium interior for children’s events, birthday parties, and photoshoots.
(2024)
Chocolate for Adults
After the investors changed their minds about "Marshmallow for Kids", our team pivoted and I created a new version of the concept, design, and 3D visualization for the same space.
(2024)
Diod
Concept, design, 3D visualization and construction curation of an interior that mimics a vintage squat with a touch of Gothic and Baroque. This eclectic set design was created within a standard white box" space. Custom-designed for the project: a stained glass window, wallpaper and an aging pattern map for the walls for the decorator.
(2023)
Here’n’Now café ("Dinamo")
Conceptualization, design, visualization, architectural supervision and conducting a photoshoot for the construction of a Japandi-style café in Moscow.
(2025)
Here’n’Now café ("Nebo")
Conceptualization, design, visualization, architectural supervision and conducting a photoshoot for the construction of a Japandi-style café in Moscow.
(2026)
Reset Exibition
Branding, concept, visualization and construction curation of the immersive exhibition "Reset", dedicated to olfactory aromas and the reset of body and mind in the big city.
(2019)
RRI print
A fully hand-crafted print illustration for the RRI center, created entirely manually, (back in 2019, before AI was part of the process), inspired by mathematics, geometry, and the Soviet space program.
(2019)
Witness, eyewear brand
Naming and branding for a small eyewear brand based in Moscow.
(2019)
Apartment-museum
Conceptualization, design, visualization for an apartment in an upscale district of Moscow (Patriarch's Ponds) for an important, demanding client who wanted to turn his residence into a museum exhibit that tells stories.
(2023)
The Anvibe pattern
Handcrafted a custom seamless pattern for a fashion brand "Anvibe" from the ground up. Built around the idea of interconnected elements forming a continuous visual system, the pattern was adapted across multiple scales and prepared for production.
(2023)
Gothic Tuesday
Concept, design, 3D visualization, and construction curation of an interior that mimics a Gothic palace inside an ordinary office building. Designed for events, quests, and photoshoots. Furthermore I developed a unique fireplace and a method for executing it within the client’s budget.
(2024)
Algorithm lounge
Rebranding and spatial concept for a hookah lounge bar for gamers and streamers.
(2026)
Cat'n'Elay
Concept development, branding, and packaging design for a premium cannabis supplier in Thailand.
(2023)
A jewelry cigarette holder
AI-driven research into a half-forgotten accessory. Several concepts offering a new form and interpretation of the cigarette holder as a part of everyday style.
(2025)
Chicken Dark
Branding for a vintage-inspired ambient fast-food concept serving chicken-only dishes. Its key distinction lies in recipes drawn from the culinary traditions of the United States and Latin America.
(2020)
Southern Hedgehog
Logo, design system, brand book and retail design guidelines for a healthy food and farm products store chain.
(2021)
Car Advisor
Branding for a used car search and purchasing service in Moscow. The team sources vehicles based on highly specific criteria, inspects each car, and supports the client throughout the transaction.
(2019)
Emily in Moscow
Concept, design, 3D visualization, and construction curation of an interior that mimics French apartments inside an ordinary post-Soviet factory building. Designed for events and photoshoots. Because there are many ugly buildings outside the center of Moscow, and people want to breathe in beauty and feel like they’re in Paris "without a Schengen visa".
(2023)
Wanna-wanna
Naming, branding, brand mascot and packaging concept for a startup of toy sets for children of different ages.
(2019)
Tenderness
Concept and 3D visualization of a premium interior for children’s events, birthday parties, and photoshoots.
(2022)
The Great White Arch
Conceptualization, design, visualization, architectural supervision and conducting a photoshoot for public studio for spaces and photo/video shooting.
(2022)
Evium, beauty space
Naming and branding for a beauty salon in Moscow that aspired to stand out.
(2020)
The White Marrakech
Conceptualization, design, visualization, architectural supervision and conducting a photoshoot for wedding venue inside an ordinary post-Soviet factory building.
(2022)
Made on
Tilda